Fatherhood Involvement - Smallest Moments 30

VIDEO INFO

Plays: 1
Added: Jun 19, 2009
Duration: 1:17
CREATED BY:
adcouncil
Channels: Other

Description:
More than 79% of Americans feel “the most significant family or social problem facing America is the physical absence of the father from the home.” Research shows that the lack of a father in the home correlates closely with crime, educational and emotional problems, teenage pregnancy, and drug and alcohol abuse. In an effort to show dads the critical role they play in their children’s lives, the Ad Council has partnered with the National Responsible Fatherhood Clearinghouse and volunteer ad agency Campbell-Ewald to create a new PSA campaign that communicates to fathers that their presence is essential to their children’s well-being. The campaign provides fathers with the information they need to become better dads.

Rating:[GA] General Audiences

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