{"version":"1.0","provider_name":"Atom","provider_url":"https:\/\/www.atom.com\/blog","author_name":"Grant Polachek","author_url":"https:\/\/www.atom.com\/blog\/author\/grant\/","title":"Creative Branding: 8 Innovative Ways to Refresh Your Brand - Atom","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"h6xANF1PmQ\"><a href=\"https:\/\/www.atom.com\/blog\/creative-branding\/\">Creative Branding: 8 Innovative Ways to Refresh Your Brand<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.atom.com\/blog\/creative-branding\/embed\/#?secret=h6xANF1PmQ\" width=\"600\" height=\"338\" title=\"&#8220;Creative Branding: 8 Innovative Ways to Refresh Your Brand&#8221; &#8212; Atom\" data-secret=\"h6xANF1PmQ\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.atom.com\/blog\/wp-content\/uploads\/2024\/10\/Creative-Branding.png","thumbnail_width":685,"thumbnail_height":389,"description":"Here's the truth: standing still is a surefire way to get left behind. The brands that thrive are the ones that know how to use creative branding to keep their identity fresh and their audience engaged. In this post, we'll break down what creative branding means and walk you through 8 steps to successfully refresh your brand.Now, I know what you're thinking \u2014 \"Isn't consistency key in branding?\" Absolutely! But consistency doesn't mean your brand can\u2019t evolve. The business world is always changing, and your brand needs to sparkle to stay relevant and competitive."}