{"version":"1.0","provider_name":"Atom","provider_url":"https:\/\/www.atom.com\/blog","author_name":"Lotte Reford","author_url":"https:\/\/www.atom.com\/blog\/author\/lotte-reford\/","title":"How to Name a Product: 10 Golden Product Naming Rules","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"ZimloE7TLE\"><a href=\"https:\/\/www.atom.com\/blog\/how-to-name-a-product\/\">How to Name a Product: 10 Golden Product Naming Rules<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.atom.com\/blog\/how-to-name-a-product\/embed\/#?secret=ZimloE7TLE\" width=\"600\" height=\"338\" title=\"&#8220;How to Name a Product: 10 Golden Product Naming Rules&#8221; &#8212; Atom\" data-secret=\"ZimloE7TLE\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.atom.com\/blog\/wp-content\/uploads\/2024\/07\/naming-a-product.jpeg","thumbnail_width":1792,"thumbnail_height":1024,"description":"Finding the right name for a new product is important. On the supermarkets\u2019 crowded shelves or worse, the endless search feed of Amazon, there\u2019s intense competition for your customer\u2019s attention. Your product\u2019s name is usually the very first thing customers will encounter \u2014 and you already know what they say about first impressions."}