{"id":26,"date":"2015-09-24T09:24:32","date_gmt":"2015-09-24T14:24:32","guid":{"rendered":"https:\/\/www.atom.com\/blog\/?page_id=26"},"modified":"2024-12-09T10:55:33","modified_gmt":"2024-12-09T16:55:33","slug":"squadhelp-blog","status":"publish","type":"page","link":"https:\/\/www.atom.com\/blog\/","title":{"rendered":"Insights from 50,000+ Naming and Branding Projects"},"content":{"rendered":"\r\n\t
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Atom Information<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tAtom’s MCP Server Is Now in the GitHub MCP Registry<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 30, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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\r\n\t\t\tCase Study: How TechVora Built a Brand for the Future of Enterprise AI<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tGrant Polachek<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 29, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tAtom Registrar Update: Lower Pricing Across the Board and 334 New Extensions<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 23, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Case Study<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tCase Study: How PetAve Found a Domain That Turned a Mission Into a Movement<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tGrant Polachek<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 22, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tIntroducing Smart Transfer Scheduler: Portfolio Transfers That Follow Your Renewal Calendar<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 20, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tIntroducing DomainAttest: an open protocol for instant domain ownership verification<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tDarpan Munjal<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 20, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tIntroducing Funding Alerts: Know When Demand Arrives<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 18, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Case Study<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tCase Study: How Its Arranged Found a Brand Name to See Them Bloom<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tGrant Polachek<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 15, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tIntroducing the Premium Listing Outbound Program (Beta)<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 14, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tAtom and Dynadot Are Teaming Up to Put More Premium Domains in Front of More Buyers<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 9, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Case Study<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tCase Study: Building Enterprise Trust with Vepler.com<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tGrant Polachek<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 8, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tNo More Coins: One Balance for Everything on Atom<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 6, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tBuyers can now see your domain as a real website<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 3, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Case Study<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tCase Study: How Legal Studios Used an Exact-Match .Com to Establish Instant Trust in High-Stakes Litigation<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tGrant Polachek<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t July 1, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Case Study<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tCase Study: How GLOZO Found a Short, Scalable Brand Name with Atom<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tGrant Polachek<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t June 24, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Case Study<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tCase Study: How ilumento Found a Glowing Name for a Modern Brand<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tGrant Polachek<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t June 17, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tNew in Domain Hunter: Hand-Reg Deals Starting at $6.65<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t June 16, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tMore Control Over Domain Rental Pricing<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t June 15, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Atom Information<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tIntroducing Domain Rentals: Recurring Income From Your Domains<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tAtom<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t June 10, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>
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Case Study<\/a> Domain Investing<\/a><\/div>\r\n\t\t\r\n\t\t

\r\n\t\t\tCase Study: How PropMetrics Used Atom to Build an Instantly Credible Real Estate Brand<\/a>\r\n\t\t<\/h2>\r\n\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\tGrant Polachek<\/span>\r\n\t\t\t\t\t\t\t\t\/<\/span>\t\t\t\t\t June 10, 2026 <\/span>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\r\n\t<\/div>\r\n\r\n\t\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"acf":[],"yoast_head":"\nExpert Insights on Domain Names, Naming, and Branding - Atom<\/title>\n<meta name=\"description\" content=\"Explore expert tips, insights, and strategies on domain names, naming, and branding. Stay ahead with Atom\u2019s in-depth guides and industry trends.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atom.com\/blog\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Expert Insights on Domain Names, Naming, and Branding - Atom\" \/>\n<meta property=\"og:description\" content=\"Explore expert tips, insights, and strategies on domain names, naming, and branding. 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