{"id":1411,"date":"2017-03-07T20:38:27","date_gmt":"2017-03-08T02:38:27","guid":{"rendered":"https:\/\/www.atom.com\/blog\/?p=1411"},"modified":"2022-05-16T13:29:52","modified_gmt":"2022-05-16T18:29:52","slug":"should-you-use-a-play-on-words-in-your-name","status":"publish","type":"post","link":"https:\/\/www.atom.com\/blog\/should-you-use-a-play-on-words-in-your-name\/","title":{"rendered":"Should you use a play on words in your name?"},"content":{"rendered":"

When you tell someone that you\u2019re going to start a business, what\u2019s the first thing that they ask you? It\u2019s not \u2018what are you going to do?\u2019 It\u2019s not even \u2018where are you going to run it?\u2019 It\u2019s \u2018what\u2019s your name?\u2019 Everyone wants to know the name of your business!<\/span><\/p>\n

So, if you\u2019re in this situation, you\u2019re probably wondering, what makes a great name? You want something that\u2019s catchy, aesthetically pleasing, and unique. When someone says your name, you want the perfect image coming to their head of just who you are and what you can do for them.<\/span><\/p>\n

aaaaaaa<\/span><\/p>\n

For some brands, the perfect name is a play on words<\/b><\/h1>\n

\"wood-cube-abc-cube-letters-48898\"<\/a>A simple switch of one word for another is a great way to get people talking about you<\/a>. A hair salon that is named \u2018To Dye For\u2019 is a catchy play on words that people can instantly understand and remember.<\/span><\/p>\n

Even using a word slightly differently can be a lot of fun, such as a Mexican restaurant named \u2018You Want to Taco Bout It?\u2019 If someone can look at the name and instantly understand it, that\u2019s definitely going to get them talking about you; and when done right, it can provide new customers that may have overlooked your name otherwise.<\/span><\/p>\n

<\/h3>\n

You Want to Taco \u2018Bout It?<\/b><\/h3>\n

A little bit of humor that people will immediately understand, such as a play on words, can be a great option for how to come up with a brand name<\/a>. A play on words can make for fun names\u2014names that people will remember, making it a whole lot easier for them to tell all their family and friends about you (which is definitely a good thing).<\/span><\/p>\n

It\u2019s In the Bag<\/b><\/h3>\n

What do you think of when you hear this sentence? You\u2019re probably thinking about having everything figured out and being fully prepared for something, right?<\/span><\/p>\n

Well, what about a storage and organization place? Or a handbag shop? Either of business might consider this name, because it\u2019s fun and memorable.<\/span><\/p>\n

aaaaa<\/span><\/p>\n

But Don\u2019t Go Overboard<\/b><\/h2>\n

\"man-person-people-emotions\"<\/a><\/p>\n

A play on words will always have a certain playful tone. If you don\u2019t want this, then the technique is not for you. Also, you must be particularly diligent in validating any names that use a play on words.\u00a0<\/span><\/p>\n

A play on words that is not easy to understand will make for a terrible name. Standing out is one thing, but making people stand around scratching their heads and trying to decipher the meaning of your name\u2026 well, that\u2019s not.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

When you tell someone that you\u2019re going to start a business, what\u2019s the first thing that they ask you? It\u2019s not \u2018what are you going to do?\u2019 It\u2019s not even \u2018where are you going to run it?\u2019 It\u2019s \u2018what\u2019s your name?\u2019 Everyone wants to know the name of your business! So, if you\u2019re in this […]<\/p>\n","protected":false},"author":110,"featured_media":1421,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[833],"tags":[54,330,395,12,396,397],"acf":[],"yoast_head":"\nShould you use a play on words in your name? - Atom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atom.com\/blog\/should-you-use-a-play-on-words-in-your-name\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Should you use a play on words in your name? - Atom\" \/>\n<meta property=\"og:description\" content=\"When you tell someone that you\u2019re going to start a business, what\u2019s the first thing that they ask you? It\u2019s not \u2018what are you going to do?\u2019 It\u2019s not even \u2018where are you going to run it?\u2019 It\u2019s \u2018what\u2019s your name?\u2019 Everyone wants to know the name of your business! 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