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Case Study: How Floatery Found the Perfect Domain to Launch Their New Identity
“Having the strong, catchy domain Floatery.com has been a game-changer” — Glinda Cox, Floatery Founder
3 Min read
Case Study
Domain Investing
8 Min read
Branding
2025 Guide to Creating Marketing Content with GenAI
This guide is your ultimate resource to navigate the AI for content creation world. You’ll discover essential tools, proven strategies, ethical considerations, and how to scale without selling your soul to the algorithm. Let’s plug in.
5 Min read
Domains
Where Can I Buy Expired One Word Domains in 2025?
So what happens when premium domains expire, and where can you find them before others in 2025? Let's look at some strategic sources that could land you the perfect one-word expired domain.
3 Min read
Case Study
Domain Investing
Case Study: How YUPL Drove 150% ROI Growth With the Perfect Domain
“The strong domain has helped our business launch by boosting brand recognition, improving SEO, and driving organic traffic.” — Spencer Schotel, YUPL Chief Executive Officer
3 Min read
Domain Investing
Introducing the Bulk Domain Manager
A Smarter Way to Manage Your Portfolio at Scale Managing a domain portfolio, whether it’s 50 names or 50,000 shouldn’t feel like a spreadsheet marathon. Today, we’re excited to roll out the Bulk Domain Manager on Atom.com: a powerful new tool that gives sellers the flexibility and control they’ve been asking for. From fine-tuning pricing strategies to customizing payment plans, this update is...
7 Min read
AI
How Character.ai Built a $1B Brand
This isn't just a narrative about tech. It's a story about timing, branding, and the timeless power of a name. After raising $150 million, Character.ai became a unicorn in 2023, with a value of $1 billion.
3 Min read
Case Study
Domain Investing
Case Study: How Promo Amp Amplified Growth With the Perfect .com Domain
Having a clean .com domain improved conversion rates on cold outreach and helped with organic discoverability.” — Denny Vuong, Promo Amp Founder
4 Min read
Domains
Tips - Naming
Where Can I Buy Expired 5 Letter Domains in 2025?
Giants like Figma, Metro, Hinge, and Trello have created powerful brands with memorable five-letter domains that instantly project credibility. These simple web addresses now command millions, becoming valuable brand foundations.
3 Min read
Case Study
Domain Investing
Case Study: How Tanning AI Achieved Immediate Impact With the Perfect Domain
“Having a strong, industry-specific domain has helped our business tremendously. It immediately communicates our niche and builds trust with potential clients.” — Michael Randazzo, Tanning.ai co-founder.
6 Min read
Starting a business / Startups
How to Bootstrap a Startup Successfully and With Minimal Risk
Learning how to bootstrap a startup effectively requires entrepreneurs to be resourceful, strategic, and disciplined with limited capital.
